ISA NOY is an iconic jewelry brand of Caribbean roots and inspiration. Our collection is a union of organic form and bold contemporary aesthetics. Each item is hand crafted to order by our atelier and made exclusively of the highest quality gold, fine silver, and precious stones.
The attention to detail and quality of material in each piece reinforces our mantra of active luxury—we want you to live in your jewelry not just wear it.
We are a Caribbean-inspired fine jewelry brand that seeks to bring the richness of the Caribbean to the rest of the world. From its beautiful sensibilities to the way it makes us feel, the Caribbean is our source of design and inner inspiration.
ISA NOY believes in the integrity of our artistic process, from our first concept sketches, to our finished designs, to shaping the materials that will create the one-of-a-kind piece. By mastering the techniques of making and cleaning the materials we start with a pure palette, well before a design takes shape. Our atelier only works with gold, fine silver, and high-quality stones.
We believe it’s essential to collect and wear jewelry that is meaningful to us and is of the highest quality materials and details.
We believe in our mantra: “Live in Your Jewelry.” Our team recommends keeping the pieces as objects of affection towards oneself. Not only is the piece one of a kind, but it will also adopt your one-of-a-kind energy!
“I feel the happiest when I’m here… between the sand, the sun, and the salty ocean water.”
Isabel Herrero, designer and owner of ISA NOY, was born and raised in the Caribbean on the island of Puerto Rico. After leaving the island to pursue her architecture and fine arts degree, she started traveling the world. By experiencing other cultures, she gained a deeper appreciation of the richness of her roots.
The desire to celebrate her Caribbean identity began to shape her as a jeweler and artist. Her jewelry reminds her of the place she calls home and the person she has become. Her collections are her intimate way of sharing the essence of the Caribbean. With every one-of-a-kind piece made, she believes to be closer to that tropical air from where she gets inspired. She wishes her brand to speak of that Caribbean spirit she treasures so deeply. She has left her life as an architect and interior designer and devotes herself to her passion for jewelry, a love she inherited from her mother and father, both of whom are passionate advocates of fine jewelry.